The Big Idea Course is designed to teach aspiring entrepreneurs, researchers, and innovators how to more intelligently start, fundraise, and grow a successful new venture. This program will not only introduce you to cutting-edge academic thought in the fields of innovation and entrepreneurship, but also share best practices of founders, investors, and innovators from all over the world as they share their inspiring stories of both entrepreneurial success and failure.
The curriculum is based on the popular startup book, Nail It Then Scale It, by Dr. Nathan Furr and Paul Ahlstrom, and will show you how to take your innovative idea all the way to a successful company launch. It covers the essential processes and skills to be successful as an entrepreneur. Specifically, we will teach you how to tackle the right things in the right order, validate ideas and solutions with customers, and properly authenticate a repeatable business model. By carefully following the requirements outlined in this program, we're confident that you will improve your chances of achieving successful outcomes with your startup and increase your opportunities to obtain funding in the future.